Where to direct betting traffic in January?

Publication date: 25 Dec 2023

The new year 2024 will start in a few days, and January promises us colourful and spectacular sporting events! Sports lovers are waiting for hockey competitions and football matches, Youth Olympic Games and much more! This is a great chance to attract new visitors to betting sites. At 3S.INFO, we have prepared a complete list of the most important sporting events in January 2024. Choose where to send your betting traffic in January and launch your ad campaign immediately!

Schedule of football matches in January 2024

The 40th edition of the Spanish Super Cup in the Final Four format will take place in Saudi Arabia in mid-January. The participating teams for this Super Cup are already known: Real Madrid, Barcelona, Atletico Madrid, Osasuna. It is already known that Real Madrid and Atletico Madrid will meet on 11 January, while Barcelona and Osasuna – on 12 January.

Spanish Super Cup 2024

  • When: 10 – 14 January;
  • Where: Saudi Arabia.

The crucial 2023-24 AFC Asian Cup season will conclude in January and February. Qatar will host the final stage of the tournament. The final stage will feature 24 teams divided into four baskets. Qatar’s national team has been drawn in the first basket as the host of the tournament.

The final tournament of the 2023-24 AFC Asian Cup

  • When: 12 January – 10 February;
  • Where: Qatar.

After some adjustments, it has been revealed that the final series of the Africa Cup of Nations has been moved to January 2024. The reigning ANC champions are the national team of Senegal. And very soon we will find out whether this national team will be able to keep its title.

Final series of the 2023 Africa Cup of Nations

  • When: 13 January – 11 February;
  • Where: Côte d’Ivoire.

Hockey’s major event at the beginning of 2024! 

Traditionally, at the end of each year and at the beginning of the new one, the IIHF World Junior Championship kicks off. This important sporting event has been organized since 1977 under the direction of the International Ice Hockey Federation. The championship itself will be held in Sweden for the seventh time, but this is the first time in the city of Gothenburg.

2024 IIHF World Junior Championship

  • When: 26 December – 5 January;
  • Where: Gothenburg, Sweden.

Tennis 2024: what to watch in January?

From the first day of the New Year, big tennis fans will have plenty to watch. That includes the United Cup tennis tournament, which starts at the end of this year.

2024 United Cup

  • When: until 7 January;
  • Where: Sydney, Australia.

January is also known for traditionally opening the season for Grand Slam tennis tournaments. The first of these is the Australian Open.

2024 Australian Open

  • When: 14 – 28 January;
  • Where: Gothenburg, Sweden.

Rally 2024: rally schedule

The famous motor racing events that begin in the first month of the year are the Dakar Rally and the Monte Carlo Rally. Both of these events have a remarkable history as well as fans in many parts of the world.

Dakar Rally

  • When: 5 – 19 January;
  • Where: Saudi Arabia.

Monte Carlo Rally

  • When: 25 – 28 January;
  • Where: Monaco, Monte Carlo.

Olympics 2024: Games in South Korea

The 4th Winter Youth Olympic Games will be hosted by South Korea in the second decade of January. It is the first multi-sport competition of its kind to be held in Asia. 1,800 athletes from 70 countries are expected to compete in the Olympics. It was announced on 10 January 2020 that Gangwon Province would host such a large-scale event.

2024 Winter Youth Olympic Games

  • When: 19 January – 2 February;
  • Where: Gangwon Province, South Korea.

Speed skating races: competition schedule

There are several major speed skating events coming up in January.

2024 European Speed Skating Championships

  • When: 5 – 7 January;
  • Where: Heerenveen, Netherlands.

2024 European Figure Skating Championships

  • When: 8 – 14 January;
  • Where: Lithuania.

2024 ISU Four Continents Speed Skating Championships

  • When: 19 – 21 January;
  • Where: Salt Lake City, USA.

The new year 2024 is just around the corner! It’s time to launch your advertising campaign right now! Choose a top event from the list, select a high converting betting offer in 3SNET and go!

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