Search Marketing
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This page gathers materials dedicated to search traffic in arbitrage and the iGaming industry. It covers organic and paid traffic sources, keyword research, Google and Bing ranking specifics, and approaches to promoting offers via search. Case studies, analytics tools, and scaling tips are also published.
Google has already blocked 3.1 billion ads In 2020, Google blocked 3.1 billion ads that …
Yandex is certified under international standards Yandex has become the first Russian company to pass the certification of its advertising for compliance with international standards of the Media Rating Council (MRC) and Interactive Advertising Bureau (IAB). The…
Former senior vice president for advertising and commerce at Google Sridhar Ramaswamy is getting ready …
Search engines are moving forward. On the one hand, they aim at meeting the already …
Yandex.Direct Optimizes Search Traffic Bidding In May, Yandex.Direct will introduce a new bidding optimization technology …
