Publication date: 11 Sep 2018
Yahoo can tell advertisers what’s in your inbox
Yahoo offers advertisers a service which scans users’ emails for keywords to find out about products people are interested in. The service allows analyzing inboxes of millions of accounts, even of those with a Pro subscription, but all information is anonymized before being sold to advertisers.
The system uses algorithms similar to those of Facebook. It spots potential targeting matches and places a piece of tracking code on a user’s computer. This way, advertisers are able to monitor user’s internet activity.
Twitter recommends unsubscribing from uninteresting accounts
Twitter microblogging service has tested a new function. It recommends users which accounts they should unsubscribe from. Testing took several days; the function was available for a small number of users.
Twitter was analyzing users’ news feeds, their interaction with other accounts and then automatically listed those accounts which might be of no interest.
Share it with your friends via favorite social media